GM Car Hero to attract gen-Z for a digital joyride - Instablogs

GM Car Hero to attract gen-Z for a digital joyride - Instablogs

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GM Car Hero to attract gen-Z for a digital joyride

Naresh Chauhan , Shimla: Nov 6 2009

Made Popular Nov 6 2009

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Combining gaming and social networking with real-life driving, General Motors has come up with a car concept dubbed “Car Hero” to attract generation Z brought up with gaming consoles, cellphones and other mobile gadgetry by their side. Designed...

Tags: 2009 Design Challenge, LA Auto Show, GM, Car Hero

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